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Amazon Buys Naming Rights to Seattle Stadium, Calls it Climate Pledge Arena

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Amazon has secured the naming rights to Seattle’s new downtown arena that will house the city’s NHL team and the WNBA’s Seattle Storm, according to a release from NHL Seattle. 

The stadium, however, will not feature the company’s name and instead will be called Climate Pledge Arena.

“We’ve secured naming rights to the historic arena previously known as KeyArena,” Amazon founder and CEO Jeff Bezos said. “Instead of naming it after Amazon, we’re calling it Climate Pledge Arena as a regular reminder of the importance of fighting climate change.”

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